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Search Engine Optimization for Real Estate Agents Website?

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What are the best ways to drive traffic to a website?

Increase hits on your website so that google can rank your page
Will we approach the Black Hat Strategy or the White hat. Which one is the best
 
These platforms would all be beneficial for your specified blog. Here are a few ideas to get you started:

• On Facebook: keep your updates short & your images big
• Facebook & Twitter: Inlcude a short quote from your blog post with a link to the appropriate article
• Facebook & Twitter: Ask a question related to your topic/industry
• All platforms: Share how-to articles or lists on lifestyle
• Twitter: Include statistics & hashtags
• Pinterest: Use visually appealing & clear images
• Pinterest: Use the new article pins